Agency life is more than the hashtag we see on pithy social media posts. Agency life is both beautiful and ugly. This blog features an insider look from an outsiders perspective. We will be posting periodically when the ridiculous must be shared.

The inspiration for this blog comes from the truth that is often spoken off screen by different members of the agency world and not shared with the clients or anyone else outside the agency. There is a reason for this as you will see as you read this blog over time.

This is not an angry rant or place to get even for a real or perceive injustice. This blog is a place for the truth when and where the truth is missing or deserves to be shared. For example, our initial topics include the following:

People are expendable – a story of 4 days to termination

Client connection – the power of caring and having passion for the brand, products, and people that make up the client AND how this is a rare differentiator

Ageism – at first I watched it and then I experienced it again and again

Mid-management vulnerability – youth is less expensive

Brow beating – media buying at its worst

We are hoping this effort is fun, funny, and insightful. We will see.